http://www.nowfashion.com/ NowFashion Magazine NowFashion Sarah Hay http://www.nowfashion.com/2012-05-16-super8-fashion-films-launch-art-35.html Yesterday, in an atelier in Paris’ 11th arrondissement, the curatorial fashion project Super 8 took place amongst Paris’ sartorial connoisseurs – think guru Diane Pernet, photographer Rémi Lamandé, and a handful of Andrea Crews performers. Started by fashion consultant Rafael Jimenez [...] 2012-05-16 16:33:00 Sarah Hay http://www.nowfashion.com/2012-05-12-acne-snowdon-blue-book-launch-art-34.html The touring exhibit of Snowdon Blue, the first book published by Acne, held its Paris launch yesterday at the Acne store on Rue Froissart. Guests, including Véronique Nichanian, Gaia Repossi, Katerina Jebb, Josephine de la Baume, Paolo Roversi, Ellen Von Unwerth and Dominique Isserman, mingled [...] 2012-05-12 17:17:00 Sarah Hay http://www.nowfashion.com/2012-05-09-30-sexy-years-of-guess--art-33.html Guests at the Guess? event last night in the Four Seasons George V anticipated the arrival of Guess icon Claudia Schiffer, Guess founder Paul Marciano and photographer Ellen Von Unwerth. The three posed for photos in the orchid-canopied space - which had a large video screen played scenes from the [...] 2012-05-09 19:43:00 Sarah Hay http://www.nowfashion.com/2012-04-24-helmut-newton-twisted-brother-art-32.html Isabelle Huppert described her photograph by Helmut Newton where she gently holds the front of her dressing gown closed as it slips down her shoulder, revealing the left side of her chest and the upper part of her left nipple, hair unkempt, no makeup, eyes staring into the camera, “It’s really [...] 2012-04-24 18:33:00 Sarah Hay http://www.nowfashion.com/2012-04-24-tunisia-s-darling-salah-barka-art-31.html It's always a pleasure to discover a designer's universe, especially when the chosen one agrees to take you on a trip through his world! Ex-model and former costume designer Salah Barka introduces us to his ready-to-wear world, which lies somewhere between handicraft and contemporary styling, with [...] 2012-04-24 18:15:00 Sarah Hay http://www.nowfashion.com/2012-04-24-tunis-ignites-a-new-spring-art-30.html Spring is here to stay! Needless to say that the Arab Spring, initiated by Tunisia last year that spread over North Africa in a rush, set fire to the powder of the country's creative minds. The 4th annual edition of Fashion Week Tunis was held at the Acropolium of Carthage, a historical building [...] 2012-04-24 16:56:00 Sarah Hay http://www.nowfashion.com/2012-04-10-mundi-s-enigmatic-world-art-28.html The Journey, Movie by Mundi Vondi Mundi Vondi has been Iceland's most reputed artistic export and he surely deserves the international acclaim. Now showcasing his 12th collection for autumn-winter 2012/13, the young creative mind proves to be a real eye-catcher: fashion designer, painter, [...] 2012-04-10 11:51:00 Sarah Hay http://www.nowfashion.com/2012-03-29-made-in-ukraine-art-27.html Ukraine, like most of the former soviet countries is a rather schizophrenic nation. While protestants gather in the heart of the city of Kiev to speak out against the ongoing and palpable tensions regarding the Tymoshenko affair and Yanukovych's government playing the “three wise monkeys” game, [...] 2012-03-29 12:44:00 Sarah Hay http://www.nowfashion.com/2012-03-26-q-a-with-maria-luisa-poumaillou-art-26.html “It’s very difficult to sum up in 3 seconds, 150 years of fashion and 20 centuries of taste”, says Maria Luisa Poumaillou, one of the most important and influential people in the fashion industry. She has been widely recognized for her distinctive eye for talent and cutting edge buying [...] 2012-03-26 16:19:00 Sarah Hay http://www.nowfashion.com/2012-03-03-meet-umby-foddis-art-25.html Meet Umby  Umberto “ Umby” is a Sardinian born designer who named his brand after his mother's name. Despite of being a good son, Umby launched his own womenswear line in 2011 and ever since plays with sporty yet sophisticated looks – entirely made in Italy with love.  We had a [...] 2012-03-03 11:14:00 Sarah Hay http://www.nowfashion.com/2012-02-10-studio-visit-with-henrik-vibskov-art-24.html Photo Credits : © Paulo Mariotti / Paris todo dia, Vogue Brazil  http://vogue.globo.com/paristododia/ Danish designer Henrik Vibskov just impressed with an overwhelming drum installation at his autumn-winter 2012/13 runway show in Copenhagen; showcasing his conceptual clothing within an [...] 2012-02-10 16:57:00 Sarah Hay http://www.nowfashion.com/2012-02-06-roxane-mesquida-midway-between-femme-fatale-and-femme-enfant-art-23.html Roxane Mesquida is the latest French girl making her mark on either side of the pond. Seen here working with photographer Mary Rozzi to produce photographs which, as Mesquida puts it ‘are some of the best of [her] career’, Pascale Barget embarks on the latest Decode the Look while [...] 2012-02-06 12:40:00 Sarah Hay http://www.nowfashion.com/2012-02-03-british-designers-show-their-men-s-collections-in-paris-art-22.html Emerging British menswear designers now have a unique opportunity to increase their presence and show their work in Paris. Nineteen brands exposed their Fall Winter 2012/2013 collections at Le Loft during the Menswear fashion week in a great setting with music, a great atmosphere and fantastic [...] 2012-02-03 16:47:00 Sarah Hay http://www.nowfashion.com/2012-01-10-tibi’s-transcontinental-muses-art-21.html New York label Tibi thrives on osé contrasts, from colorful minimalism to a boyish take on Charlie’s Angels chic. It is hardly surprising that its founder and designer,  Amy Smilovic, has crossed the ocean to handpick fresh muses.   Milovic is currently working a collaboration with [...] 2012-01-10 18:05:00 Sarah Hay http://www.nowfashion.com/2012-01-07-reinventing-the-peter-pan-collar-art-20.html Once upon a time, Peter Pan collars used to connote innocence; a born-again star, the neck attire now comes in PVC, paired with leather harnesses or worn on its own. Pascale Barget decodes how designers are hijacking the classic by infusing it with a little oh-la-la.   Peter Pan Collars. [...] 2012-01-07 10:15:00 Sarah Hay http://www.nowfashion.com/2011-12-20-aisso-co-affordable-high-fashion-is-not-a-utopia-art-19.html Concept stores are a tricky matter: the charm high fashion and coveted designer objects presented in a clean and tastefully furnished space vanishes as soon as one glances at their hefty price tags. What is all that beauty for, if hardly anyone can afford it? This is what Enda and Riadh, founders [...] 2011-12-20 17:00:00 Sarah Hay http://www.nowfashion.com/2011-12-15-elite-model-look-contest-in-shanghai-art-18.html EXCLUSIVE FROM SHANGHAI: ELITE LAUNCHES IN CHINA, AND HOLDS ITS 28TH MODELING CONTEST As Elite Model Look Contest crowns its annual winner in Shanghai, the modeling agency also announces the upcoming launch of Elite China. Tess Lochanski, reporting from Shanghai, tells us why this is hardly a [...] 2011-12-15 17:38:00 Sarah Hay http://www.nowfashion.com/2011-11-25-cnbchic-art-17.html    LONDON – In the midst of worldwide crisis, how is financial news being delivered? What sartorial codes should anchors wrap themselves into? Maja Raskovic, a gender studies graduate who went on to become a senior associate in a financial networking firm, decodes Andrea [...] 2011-11-25 12:00:00 Sarah Hay http://www.nowfashion.com/2011-11-25-french-rap-featuring-an-exclusive-interview-with-booba-art-16.html   We can't help it, we have to take a look at the fashion history of french rap. Why? After observing the growing friendship between American rappers - such as Jay-Z and Kanye West - with traditional French fashion houses – actually only Givenchy dares to - we wondered why French fashion [...] 2011-11-25 12:00:00 Sarah Hay http://www.nowfashion.com/2011-11-21-how-goude-do-i-look--art-15.html How Goude do I look? PARIS – Grace Jones dressed up as her own imaginary brother, Farida Khelfi and Azzedine Alaïa replaying David and Goliath, Laetitia Casta with a five o’clock shame: Jean-Paul Goude’s current retrospective at the Musée des Arts Décoratifs highlights forty years [...] 2011-11-21 13:44:00 Sarah Hay http://www.nowfashion.com/2011-09-27-backstage-q-a-with-anthony-vaccarello-art-12.html   Looking out onto the Seine, Belgian-Italian fashion designer Anthony Vaccarello chose the space underneath the French Institute of Fashion to show his SS12 collection. A long and wide concrete space that provides a blank, urban canvas upon which to present collections, Vaccarello is the [...] 2011-09-27 18:00:00 Sarah Hay http://www.nowfashion.com/2011-09-21-formichetti-pop-up-roundup-art-11.html Roll up, roll up! Uber stylist Nicola Formichetti is celebrating the last day of his pop-up store at 40 Walker Street, New York City by styling visitors as models. Formichetti has styled the worlds biggest celebrities and models so this is a special chance to see him at work. The pop-up store is a [...] 2011-09-21 17:52:00 Sarah Hay http://www.nowfashion.com/2011-09-16-diane-pernet’s-not-so-shaded-view-on-fashion-art-10.html ASVOFF4 TRAILER from diane pernet on Vimeo. On the 7th of October, pioneer blogger Diane Pernet will launch the fourth edition of ASVOFF, or A Shaded View on Fashion Film, her annual fashion film festival held at Paris’ Centre Pompidou. For three days, Diane and her jury which this year [...] 2011-09-16 16:37:00 Sarah Hay http://www.nowfashion.com/2011-09-09-colombia-fashion-week-beauty-submission-or-ultimate-power--art-9.html McFashion week? Not in Medellin, Colombia. Touching tarmac in the land of Pablo Escobar, reporter Alice Pfeiffer was plunged into a fashion week that has its unique, eye-popping dress codes, jaw-dropping rituals and feistily pokes the question ‘beauty: submission or ultimate power?’ [...] 2011-09-09 18:07:00 Sarah Hay http://www.nowfashion.com/2011-09-09-decode-the-look-madonna-the-breton-shirt-art-8.html As we wave good-bye to the summer (sob) we bid à bientôt to the biggest trend of summer 2011, the Breton top. Nowfashion’s Marcus Holmlund pays homage to a key moment in the pop cultural career of this l’il old sailors shirt from Bretagne in Northern France. Who: Madonna [...] 2011-09-09 17:34:00 Sarah Hay http://www.nowfashion.com/2011-06-28-after-the-quake-the-forgotten-fashion-week-art-5.html On March 11, 2011 an earthquake of magnitude 9 hit Japan. Four months later, as the nations journey to recovery continues, fashion writers Samuel Thomas and Rebecca Braund from Tokyo Telephone give their personal account of what happened in the week where designers, brands and factories were poised [...] 2011-06-28 12:15:00 Sarah Hay http://www.nowfashion.com/2011-06-28-counterfeit-fashion-art-4.html East London’s Walthamstow is as colourful and vibrant as the exotic textiles that populate the stalls along the market stretch. Whilst the majority of market traders specialise in the sale of fruit, vegetables and second-nhand electronic appliances, there is an invisible presence of white [...] 2011-06-28 11:08:00 Sarah Hay http://www.nowfashion.com/2011-06-28-decode-the-look-nicky-wire-leopard-print-and-chintz-art-3.html The first in a regular series where Nowfashion dissects the moments in history where cultural figures make their impact on fashion. Dean Mayo Davies introduces us to the sartorial rebel scream of Nicky Wire, bassist and lyricist of Welsh rock band, Manic Street Preachers Who: Nicholas Allen Jones [...] 2011-06-28 11:01:00 Sarah Hay http://www.nowfashion.com/2011-05-13-christopher-shannon-british-menswear-designer--art-2.html Christopher Shannon is one of the rising stars of London Fashion Week. His menswear designs are edgy yet calm, clever and wry….but always functional. As numbers of Shannon devotees grow around the world, this humourous and hardworking Liverpudlian is on the NowFashion list of ‘ones to watch’. [...] 2011-05-13 10:39:00 Sarah Hay http://www.nowfashion.com/2011-05-13-julian-j-smith-british-womenswear-designer-art-1.html   Independent, British fashion designer Julien J Smith graduated from the Royal College of Art in 2002. He has since worked at Roland Mouret, designed stage outfits for Sadler’s Wells, Beth Ditto, avante-garde performer Bourgeois & Maurice and just launched his own women’s wear label. [...] 2011-05-13 10:29:00