Laura Biagiotti Ready To Wear Spring Summer 2013 Milan
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“We started from the typical Laura Biagiotti romantic style and revamped it a bit for it to be contemporary” said Lavinia Biagiotti just before the show started. Indeed one could not deny that the spring/summer 2013 Laura Biagiotti proposal on display, was utterly feminine. The white lace, a Laura Biagiotti classic, had been reworked and enriched with neon inserts that surely gave the traditional hope chest fabric a twist.

To Lavinia Biagiotti, this spring/summer collection had to deliver a strong positive message and therefore, she used more colors than usual and focused on innovative patterns for the knitwear range.

Lavinia Biagiotti wanted to look towards the future and if the family surely did go through the archives, the clothes didn't replicate the styles that made the success of the brand in the sixties when it was launched or in the eighties. A poncho dress was presented with leather and vinyl boots. A bit Courrèges, a bit too much sixties, or just a nod to the brand’s origin? Whatever, the audience made almost a standing ovation to some key looks, such as the bright orange dresses with a black leather cut out overlay. 

Four themes were explored and illustrated. The color-op which reflected Laura Biagiotti’s oriental mood, future-romance mainly, translated into lace in the like of the eyelet bambola dress, the format-tricot with body-hugging pieces and neon-natural for accessories.

Guests left with some food for thoughts and an everyday cheer-up top, in the form of a tee-shirt, featuring Albert Einstein’s famous quote about crisis and creativity.

- Delphine Hervieu

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